Why is BMW pulling out of F1 ?

BMW Press Conference

Mario Theissen distancing himself ?

There have been speculations about more manufacturers following Honda out of F1 but the teams talked about were Toyota and Renault. The sudden (?) decision of BMW to end its involvement in Formula One came as a surprise or a bit of a shock. So why have they decided to quit and why so suddenly ?

The sudden nature of BMW decision has likely been caused by the imminent signing of the new Concorde agreement. The agreement is to be finalized this week and according to news today only Toyota signature is now missing. Apparently decisions had to be made this week and BMW made theirs … The board of the mother company was obviously not ready to commit to F1 till 2012.

When BMW took over Sauber they had their plan. To score points regularly in their first season, add some podiums in their second (they scored 2 in their first), win races in their third (Kubica won Canadian GP last year). Season number 4 was to be the season of their title challenge. It did not turn out that way. Their new car, F1.09, is uncompetitive. The drivers fighting for podiums and wins last year struggle to make it to Q2. The cars fighting with Ferraris and McLaren at the front of the pack a season ago now battle with Toro Rossos and Force Indias at the back of the grid.

The true reasons behind BMW’s quick exit may well be those they presented at their press conference. But same as in case of Honda many will believe that should the team be fighting at the top the company would not consider pulling out of the sport. Honda at least had the patience to watch the team struggle for few seasons. BMW seems to have given up after first half a season that did not go their way…

Photo: BMW AG

6 Comments Post a Comment
  1. osamaNo Gravatar says:

    BMW’s share price jumped by over 2% today immediately after the announcement, making it the highest “german index mover”!!
    this is no surprise as F1 is viewed as a burden with those finance guys back in germany
    the real reason is pure financial, BMW profits went down hell from 1.8 billion euros last year to only 300 million!!
    they should cut off F1, otherwise they will disappear…

  2. KotenokNo Gravatar says:

    And may be Mateschitz already thinking about a new property??? HEHEHE
    .-= Kotenok´s last blog ..F1Wolf commented on Kotenok’s video ‘The Duel’ =-.

  3. TimmieNo Gravatar says:

    Bit of a bummer as it is a team with a lot of reasons to be there with there racing development but with financial profits the bottom line in ANY business, even in sport, the right choice was made to pull the plug and funnel the money into other areas of the company.

    RIP BMW, i still think they were a good chance of being a great team in the coming years, unfortunately they had a bad year at the wrong time!

  4. zblkhwkNo Gravatar says:

    I would think that someone will buy what is left of this team, perhaps continuing under the Sauber name. BMW/Sauber has one of the best facilities with a top level wind tunnel.

    This could well be the Brawn of 2010.

  5. bmwf1guyNo Gravatar says:

    Leave F1 because you aren’t in a position to win the championship in 4 years? I know that was the goal, but not this serious. I know it is consistent with German tech companies and why they excel, but seriously guys, you don’t just walk into a very competitive business and rule it in 4 years. To build strength and depth, it takes longer than that.

    I can’t believe a single word that comes out of the mouth of any of those guys at the table and maybe yes Theissen is distancing himself.
    .-= bmwf1guy´s last blog ..BMW F1blog and the Exit of BMW From Formula 1 =-.

  6. zblkhwkNo Gravatar says:

    This is the year where the bean counters get to call the shots. It will be interesting to see in four or five years if decsions like this were best for companies like Honda and BMW. They have given up on the pinacle of motorsports, unquestionably the dominant series in all racing, to save money now.

    My guess is that it will not hurt Honda, as they are not a company built solely on performance, but quality of product. This will hurt BMW. They had better find another series to dominate fast.


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